Working on or near traveled roads is one of the most dangerous environments for CSEA members.
Worsening aggressive and distracted driving amplifies the risk that snow plow operators face when they head out in treacherous conditions to clear roads. To build awareness and improve safety, CSEA is working to emphasize the importance of slowing down and being patient around snow plows with a new awareness campaign–“Get the Edge on Ice – Don’t Zone Out.”
Like us on Facebook www.facebook.com/DontZoneOut
“Get the Edge on Ice — Don’t Zone Out” — Winter Safety Campaign
For several decades, CSEA has sponsored snow closing announcements in nearly every media market in New York; a natural fit because CSEA members are primarily responsible for clearing the roads; providing a necessary service to the community.
Today, drivers are more distracted, more aggressive and less focused on their driving. They are often talking, texting, or doing something else while driving, putting working men and women at a much higher risk for injury or worse. Just as CSEA works with professional baseball teams to raise awareness with the”Don’t Zone Out” safety message while spring, summer and fall outdoor road work season is underway, CSEA is now taking the next step in working with our longstanding Hockey partners in a variety of ways to ramp up our message this winter; “Get the Edge on Ice. Slow Down. Be Patient.”
Hockey partners include the Albany Devils, Binghamton Senators, Rochester Amerks, Elmira Jackals, Utica Comets and Adirondack Flames. We will also be reaching spectators at NY Rangers, NY Islanders and Buffalo Sabres games and reaching spectators through partnerships with college teams like Siena, Cornell, Clarkson and St. Lawrence Hockey.